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Subscribe to our newsletter for updates, stories, and impact.",[108,118,127,136,145,154],{"id":109,"title":110,"label":20,"slug":111,"menuOrder":112,"url":113,"target":20,"attrTitle":20,"description":20,"classes":114,"xfn":20,"parentId":100,"type":115,"uri":116,"to":116,"children":117},28,"Who We Are","28",1,"https://beygood.org/who-we-are/",[20],"post_type","/who-we-are/",[],{"id":119,"title":120,"label":20,"slug":121,"menuOrder":122,"url":123,"target":20,"attrTitle":20,"description":20,"classes":124,"xfn":20,"parentId":100,"type":115,"uri":125,"to":125,"children":126},29,"How We Started","29",2,"https://beygood.org/how-we-started/",[20],"/how-we-started/",[],{"id":128,"title":129,"label":20,"slug":130,"menuOrder":131,"url":132,"target":20,"attrTitle":20,"description":20,"classes":133,"xfn":20,"parentId":100,"type":115,"uri":134,"to":134,"children":135},30,"Programs","30",3,"https://beygood.org/programs/",[20],"/programs/",[],{"id":137,"title":138,"label":20,"slug":139,"menuOrder":140,"url":141,"target":20,"attrTitle":20,"description":20,"classes":142,"xfn":20,"parentId":100,"type":143,"children":144},31,"News","news",4,"/news/",[20],"custom",[],{"id":146,"title":147,"label":20,"slug":148,"menuOrder":149,"url":150,"target":20,"attrTitle":20,"description":20,"classes":151,"xfn":20,"parentId":100,"type":115,"uri":152,"to":152,"children":153},33,"Donate","33",5,"https://beygood.org/donate/",[20],"/donate/",[],{"id":155,"title":156,"label":20,"slug":157,"menuOrder":158,"url":159,"target":20,"attrTitle":20,"description":20,"classes":160,"xfn":20,"parentId":100,"type":115,"uri":161,"to":161,"children":162},34,"Contact","34",6,"https://beygood.org/contact/",[20],"/contact/",[],[164,170,176,183,190],{"id":149,"title":165,"label":20,"slug":166,"menuOrder":112,"url":167,"target":20,"attrTitle":20,"description":20,"classes":168,"xfn":20,"parentId":100,"type":143,"children":169},"LinkedIn","linkedin","https://www.linkedin.com/company/beygood-foundation/",[20],[],{"id":158,"title":171,"label":20,"slug":172,"menuOrder":122,"url":173,"target":20,"attrTitle":20,"description":20,"classes":174,"xfn":20,"parentId":100,"type":143,"children":175},"Instagram","instagram","https://www.instagram.com/beygood",[20],[],{"id":177,"title":178,"label":20,"slug":179,"menuOrder":131,"url":180,"target":20,"attrTitle":20,"description":20,"classes":181,"xfn":20,"parentId":100,"type":143,"children":182},7,"Twitter","twitter","https://x.com/BeyGood",[20],[],{"id":184,"title":185,"label":20,"slug":186,"menuOrder":140,"url":187,"target":20,"attrTitle":20,"description":20,"classes":188,"xfn":20,"parentId":100,"type":143,"children":189},8,"YouTube","youtube","https://www.youtube.com/@BeyGOODFoundation",[20],[],{"id":191,"title":192,"label":20,"slug":193,"menuOrder":149,"url":194,"target":20,"attrTitle":20,"description":20,"classes":195,"xfn":20,"parentId":100,"type":143,"children":196},334,"TikTok","tiktok","https://www.tiktok.com/@beygood",[20],[],{"id":198,"guid":199,"title":200,"content":201,"excerpt":202,"excerptRaw":20,"slug":203,"url":204,"uri":205,"to":205,"status":206,"date":207,"modified":208,"type":209,"authorId":112,"featuredMedia":210,"blocks":257,"acf":635},535,"https://beygood.netlify.app/programs/black-parade-route/","Black Parade Route","\n\u003Cp>In 2020, BeyGOOD introduced the Black Parade Route as an initiative to support Black-owned small businesses that were challenged by the economic impacts of the COVID-19 pandemic. These efforts assisted more than 900 businesses globally. To continue the initiative, BeyGOOD launched the Black Parade Route: Small Business Impact Fund in 2023, awarding a total of $1 million in relief grants to more than 100 small businesses across the following global markets: Lagos, São Paulo, London, Los Angeles, Charlotte, New York, Atlanta, Houston, New Orleans, and Chicago.\u003C/p>\n\n\n\n\u003Cp>To announce the grant recipients in each city, BeyGOOD held Black Parade Route Small Business luncheons celebrating small business owners and entrepreneurs from underrepresented communities. Guest speakers included Mathew Knowles, Kelly Rowland, and Tyler Perry, alongside captivating performances by Michelle Williams, Luke James, and Teeks, among others.\u003C/p>\n\n\n\n\u003Cp>“For years, small businesses, especially black owned businesses, have been the backbone for communities. You help to strengthen local economies, create job opportunities, close the racial wealth gap, and celebrate diverse cultures. 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srcset=\"https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_04-Large-1024x683.jpeg 1024w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_04-Large-300x200.jpeg 300w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_04-Large-768x512.jpeg 768w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_04-Large-809x540.jpeg 809w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_04-Large-375x250.jpeg 375w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_04-Large-960x641.jpeg 960w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_04-Large.jpeg 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" />\u003C/figure>\n\n\n\n\u003Cfigure class=\"wp-block-image size-large\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" data-id=\"585\" src=\"https://api.berygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_01-Large-1024x682.jpeg\" alt=\"\" class=\"wp-image-585\" srcset=\"https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_01-Large-1024x682.jpeg 1024w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_01-Large-300x200.jpeg 300w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_01-Large-768x512.jpeg 768w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_01-Large-810x540.jpeg 810w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_01-Large-375x250.jpeg 375w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_01-Large-960x640.jpeg 960w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_01-Large.jpeg 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" />\u003C/figure>\n\n\n\n\u003Cfigure class=\"wp-block-image size-large\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" data-id=\"584\" src=\"https://api.berygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_03-Large-1024x682.jpeg\" alt=\"\" class=\"wp-image-584\" srcset=\"https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_03-Large-1024x682.jpeg 1024w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_03-Large-300x200.jpeg 300w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_03-Large-768x512.jpeg 768w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_03-Large-810x540.jpeg 810w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_03-Large-375x250.jpeg 375w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_03-Large-960x640.jpeg 960w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_03-Large.jpeg 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" />\u003C/figure>\n\n\n\n\u003Cfigure class=\"wp-block-image size-large\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" data-id=\"583\" src=\"https://api.berygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_02-Large-1024x682.jpeg\" alt=\"\" class=\"wp-image-583\" srcset=\"https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_02-Large-1024x682.jpeg 1024w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_02-Large-300x200.jpeg 300w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_02-Large-768x512.jpeg 768w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_02-Large-810x540.jpeg 810w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_02-Large-375x250.jpeg 375w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_02-Large-960x640.jpeg 960w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_02-Large.jpeg 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" />\u003C/figure>\n\u003C/figure>\n\n\n\n\u003Ch2 class=\"wp-block-heading has-text-align-center\">\u003Cstrong>Black Parade Route Recipient Spotlight: Yasmin Christe owner          of\u003C/strong> \u003Cstrong>You Go Girl Thrift Store\u003C/strong>\u003C/h2>\n\n\n\n\u003Cdiv class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n\u003Cdiv class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\u003Cfigure class=\"wp-block-image size-large\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"851\" height=\"1024\" src=\"https://api.berygood.org/wp-content/uploads/2026/04/Yasmin-Christe-851x1024.jpeg\" alt=\"\" class=\"wp-image-1177\" srcset=\"https://api.beygood.org/wp-content/uploads/2026/04/Yasmin-Christe-851x1024.jpeg 851w, https://api.beygood.org/wp-content/uploads/2026/04/Yasmin-Christe-249x300.jpeg 249w, https://api.beygood.org/wp-content/uploads/2026/04/Yasmin-Christe-768x924.jpeg 768w, https://api.beygood.org/wp-content/uploads/2026/04/Yasmin-Christe-449x540.jpeg 449w, https://api.beygood.org/wp-content/uploads/2026/04/Yasmin-Christe-375x451.jpeg 375w, https://api.beygood.org/wp-content/uploads/2026/04/Yasmin-Christe.jpeg 946w\" sizes=\"auto, (max-width: 851px) 100vw, 851px\" />\u003C/figure>\n\u003C/div>\n\n\n\n\u003Cdiv class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\u003Ch3 class=\"wp-block-heading\">“We are currently running two thrift stores in Brazil…the support from BeyGOOD had a deeply positive impact on our journey. It allowed us to invest entirely in the growth of funding, the foundation helped facilitate  connections to other programs that resulted in further learning and support,” Christe said. \u003C/h3>\n\u003C/div>\n\u003C/div>\n\n\n\n\u003Cp>\u003C/p>\n\n\n\n\u003Cp>\u003C/p>\n\n\n\n\u003Cp>\u003C/p>\n","\u003Cp>In 2020, BeyGOOD introduced the Black Parade Route as an initiative to support Black-owned small businesses that were challenged by…\u003C/p>\n","black-parade-route","https://beygood.org/programs/black-parade-route/","/programs/black-parade-route/","publish","2026-04-13T21:37:20","2026-04-26T22:38:14","page",{"id":211,"src":212,"width":80,"height":81,"alt":20,"caption":20,"title":213,"description":20,"mimeType":22,"html":214,"srcset":215,"sizes":216,"meta":217,"acf":254},584,"https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_03-Large.jpeg","programs_2023_blackparaderoute_03 Large","\u003Cimg width=\"1280\" height=\"853\" src=\"https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_03-Large.jpeg\" class=\"attachment-full size-full\" alt=\"\" decoding=\"async\" loading=\"lazy\" srcset=\"https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_03-Large.jpeg 1280w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_03-Large-300x200.jpeg 300w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_03-Large-1024x682.jpeg 1024w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_03-Large-768x512.jpeg 768w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_03-Large-810x540.jpeg 810w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_03-Large-375x250.jpeg 375w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_03-Large-960x640.jpeg 960w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" />","https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_03-Large.jpeg 1280w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_03-Large-300x200.jpeg 300w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_03-Large-1024x682.jpeg 1024w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_03-Large-768x512.jpeg 768w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_03-Large-810x540.jpeg 810w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_03-Large-375x250.jpeg 375w, https://api.beygood.org/wp-content/uploads/2026/04/programs_2023_blackparaderoute_03-Large-960x640.jpeg 960w","(max-width: 1280px) 100vw, 1280px",{"width":80,"height":81,"file":218,"filesize":219,"sizes":220,"imageMeta":246},"2026/04/programs_2023_blackparaderoute_03-Large.jpeg",227440,{"medium":221,"large":224,"thumbnail":228,"mediumLarge":231,"postThumbnail":234,"socialPreview":237,"smallPreview":240,"mediumPreview":243},{"file":222,"width":32,"height":33,"mimeType":22,"filesize":223},"programs_2023_blackparaderoute_03-Large-300x200.jpeg",19112,{"file":225,"width":37,"height":226,"mimeType":22,"filesize":227},"programs_2023_blackparaderoute_03-Large-1024x682.jpeg",682,102602,{"file":229,"width":42,"height":42,"mimeType":22,"filesize":230},"programs_2023_blackparaderoute_03-Large-150x150.jpeg",10731,{"file":232,"width":46,"height":47,"mimeType":22,"filesize":233},"programs_2023_blackparaderoute_03-Large-768x512.jpeg",68283,{"file":235,"width":60,"height":61,"mimeType":22,"filesize":236},"programs_2023_blackparaderoute_03-Large-810x540.jpeg",74549,{"file":238,"width":65,"height":66,"mimeType":22,"filesize":239},"programs_2023_blackparaderoute_03-Large-1200x630.jpeg",102713,{"file":241,"width":70,"height":71,"mimeType":22,"filesize":242},"programs_2023_blackparaderoute_03-Large-375x250.jpeg",25751,{"file":244,"width":75,"height":76,"mimeType":22,"filesize":245},"programs_2023_blackparaderoute_03-Large-960x640.jpeg",93315,{"aperture":247,"credit":20,"camera":95,"caption":20,"createdTimestamp":248,"copyright":20,"focalLength":249,"iso":250,"shutterSpeed":251,"title":20,"orientation":252,"keywords":253},"4.5","1685232000","39","8000","0.0125","1",[],{"primaryColor":255,"blurhash":256},"#3b1e1c","UGFEi^-o0cR7D}%2tAjX00D+?J-p}_MxD}xc",[258,264,267,270,273,283,289,295,301,307,313,319,325,331,337,556,562,629,631,633],{"blockName":259,"attrs":260,"innerHtml":261},"core/paragraph",{"content":261,"dropCap":262,"id":12,"tagName":263},"In 2020, BeyGOOD introduced the Black Parade Route as an initiative to support Black-owned small businesses that were challenged by the economic impacts of the COVID-19 pandemic. These efforts assisted more than 900 businesses globally. To continue the initiative, BeyGOOD launched the Black Parade Route: Small Business Impact Fund in 2023, awarding a total of $1 million in relief grants to more than 100 small businesses across the following global markets: Lagos, São Paulo, London, Los Angeles, Charlotte, New York, Atlanta, Houston, New Orleans, and Chicago.",false,"p",{"blockName":259,"attrs":265,"innerHtml":266},{"content":266,"dropCap":262,"id":12,"tagName":263},"To announce the grant recipients in each city, BeyGOOD held Black Parade Route Small Business luncheons celebrating small business owners and entrepreneurs from underrepresented communities. 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