How We Started

30 Years of Giving Mrs. Beyoncé Knowles-Carter has dedicated more than three decades to using her platform for GOOD. Through…

How We Started
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30 Years of giving
Our Founder, Mrs. Beyoncé Knowles-Carter, has a long-standing history of supporting those in need. For decades, she has supported causes pertaining to disaster relief, mental health, housing, education, career development, gender equality, and more. Through dynamic partnerships, BeyGOOD is equipped to support people and programs around the world through philanthropic giving for the next 30 years and beyond.
1997
Knowles-Rowland Center for Youth
Knowles-Rowland Center for Youth was established at Bread of Life, Inc., funded by Destiny’s Child’s first single and named after Beyoncé Knowles and Kelly Rowland. It evolved from a teen resource center into a shelter (serving 175–200 individuals) and later became a disaster relief hub.
Image of Beyoncé greeting Nelson Mandela at the 46664 Concert in November 2003.
2003
46664 AIDS Benefit Concert
Mrs. Knowles-Carter performed at the 46664 Benefit Concert in Cape Town supporting Nelson Mandela’s AIDS foundation, visited the Baphumelele Children’s Home to raise awareness of the AIDS epidemic, and later donated proceeds from The Verizon Ladies First Tour to further support the foundation.
Beyonce Knowles during 16th Annual Carousel Of Hope Gala Presented By Mercedes-Benz - Show at Beverly Hilton Hotel in Beverly Hills, California, United States. (Photo by Chris Polk/FilmMagic)
2004
Carousel of Hope Gala Performance
Mrs. Knowles-Carter attended and performed at the 16th Annual Carousel of Hope Gala, a biennial event raising funds for childhood diabetes research and care.
NEW YORK - JUNE 23: (EXCLUSIVE) Singer Beyonce Knowles poses for a photo with manikins adorned with fashion designed by Giorgio Armani (L) valued at 100,000 and a dress designed by Dolce and Gabbana at the "Beyonce: Beyond the Red Carpet auction presented by Beyonce and her mother Tina Knowles along with the House of Dereon to benefit the VH1 Save The Music Foundation June 23, 2005 in New York City. The exhibition will showcase 18-24 costumes worn by Beyonce chronicling her film, television and video appearances. (Photo by Frank Micelotta/Getty Images)
2005
Beyoncé: Beyond the Red Carpet Auction
Mrs. Knowles-Carter, alongside Tina Knowles and House of Deréon, presented “Beyoncé: Beyond the Red Carpet,” auctioning 18–24 of her costumes to benefit the VH1 Save The Music Foundation in support of music education.
Beyonce Knowles of Destiny's Child during "Destiny Fulfilled" - Destiny's Child Pays a Special Visit to the Ronald McDonald House - July 30, 2005 at Ronald McDonald House - Manhattan in New York City, New York, United States. (Photo by Theo Wargo/WireImage)
2005
World Children’s Day Ambassador
Alongside Destiny’s Child, Mrs. Knowles-Carter served as a global ambassador for World Children’s Day, partnering with McDonald’s to support Ronald McDonald House Charities. The group released “Stand Up for Love” and headlined the Destiny Fulfilled… and Lovin’ It Tour to raise awareness and funds for children’s causes.
2005
The Survivor Foundation
Mrs. Knowles-Carter, along with her parents, Mathew and Tina, and sisters Solange Knowles and Kelly Rowland established The Survivor Foundation, a family charity with the mission "Where There's A Will, We Help Make A Way.”
Beyonce Knowles models during the "Fashion For Relief" charity runway event in Bryant Park, New York City on September 16, 2005. The celebrity fashion show closed out Olympus Fashion Week Spring 2006 and raised money for victims of Hurricane Katrina. (Photo by Thomas Concordia/WireImage)
2005
Fashion for Relief
To support Hurricane Katrina relief efforts, Mrs. Knowles-Carter walked in the “Fashion for Relief” show during Olympus Fashion Week, with proceeds benefiting affected communities.
2006
Knowles-Temenos Place Apartments
Following Hurricane Katrina, Mrs. Knowles-Carter donated $2 million to build the Knowles-Temenos Place Apartments, a 42-unit housing complex for the unhoused.
HOUSTON, TX - JULY 14: Beyonce Knowles makes a public appearance helping the Houston Food Bank package donated food into shipping boxes in her hometown of Houston, Texas on July 14th, 2007 at the Toyota Center. (Photo by Bill Olive/Getty Images).
2007
The Beyoncé Experience Tour | Food Banks
Mrs. Knowles-Carter partnered with America’s Second Harvest and Rudy Rasmus of Bread of Life to organize food banks at every tour stop for communities affected by famine.

MIAMI - OCTOBER 04: Ethan Bortnick and Beyonce Knowles attends the Miami Children's Hospital Foundation Diamond Ball and Private Concert at American Airlines Arena on October 4, 2008 in Miami (Photo by Gustavo Caballero/Getty Images)
2008
Miami Children’s Hospital Diamond Ball
At the Miami Children’s Hospital Foundation Diamond Ball, Mrs. Knowles-Carter was inducted into the International Pediatric Hall of Fame, where she spent time with young patients and, most notably, shared the stage with piano prodigy Ethan Bortnick.
(EXCLUSIVE, Premium Rates Apply) NEW YORK - SEPTEMBER 05: *EXCLUSIVE* Beyonce backstage at Conde Nast Media Group's Fifth Annual Fashion Rocks at Radio City Music Hall on September 5, 2008 in New York City. (Photo by Kevin Mazur/WireImage)
2008
Stand Up 2 Cancer
Mrs. Knowles-Carter joined fellow female artists on “Just Stand Up,” a charity single supporting Stand Up To Cancer, and performed it during the televised fundraiser for accelerating groundbreaking cancer research.
2009
Show Your Helping Hand
During the North American leg of the “I AM…World Tour”, Mrs. Knowles-Carter partnered with Feeding America and General Mills’ Hamburger Helper to launch the Show Your Helping Hand campaign, aiming to deliver 3.5M+ meals to local food banks nationwide; the initiative also raised $50K in support of hunger relief efforts.
Boys and Girls Club Children attend the Sprite Green Instrument Donation on February 14, 2009 in Mesa, Arizona. (Photo by Johnny Nunez/WireImage)
2009
Sprite Green Instrument Donation
Mrs. Knowles-Carter, Shawn Carter and LeBron James partnered with Sprite Green to donate $50,000 worth of musical instruments to Mesa Arts Academy in Mesa, Arizona.
LONDON, UK - JANUARY 22: Beyonce and Chris Martin of Coldplay on stage at the "Hope for Haiti Now: A Global Benefit for Earthquake Relief", January 22, 2010 at 'The Hospital' in London, UK. (Photo by MJ Kim/Hope for Haiti Now/PictureGroup)
2010
Hope for Haiti Now Telethon
Mrs. Knowles-Carter participated in and performed during the Hope for Haiti telethon, which raised over $61 million for earthquake relief efforts in Haiti.
2010
Phoenix House & The Beyoncé Cosmetology Center
Following the 2008 film Cadillac Records, Mrs. Knowles-Carter donated her entire salary to the Phoenix House, the drug and alcohol treatment center she visited while researching the film. Through the Phoenix House, the Beyoncé Cosmetology Center was established to provide job training programs for those recovering from addiction.
(EXCLUSIVE, Premium Rates Apply) (EXCLUSIVE COVERAGE) Beyonce surprises students at PS/MS 161 in Harlem as part of First Lady Michelle Obama's "Let's Move" initiative to fight childhood obesity. The students were dancing to "Move Your Body," which the singer recorded for the initiative. Middle School students from around the country were participating in the four-minute flash dance routine simultaneously 1:42 pm EST on May 3, 2011 in New York City.
2011
Let's Move Campaign
In an effort to combat child obesity, Mrs. Knowles-Carter reworked “Get Me Bodied” into “Move Your Body” for Michelle Obama’s Let’s Move! campaign, with an instructional video adopted by hundreds of U.S. middle schools to promote physical activity.
2012
UN World Humanitarian Day
Mrs. Knowles-Carter partnered with the United Nations for World Humanitarian Day, performing “I Was Here” at the UN General Assembly to promote global philanthropy and inspire a billion acts of service.
2013
The Launch of BeyGOOD
Mrs. Knowles-Carter launched BeyGOOD, now a 501(c)(3) public charity, during the Mrs. Carter Show World Tour to inspire others to be kind, to be charitable, and to be good.
2013
Chime for Change
Mrs. Knowles-Carter and Salma Hayek Pinault co-founded Chime for Change, a global campaign sponsored by Gucci to promote gender equality, focusing on education, health and justice for women and girls. The inaugural Sound of Change concert raised funds and awareness for women's empowerment.
2014
#BeyGOODxSTATE GIVEBACKPACK
BeyGOOD partnered with STATE Bags to provide backpacks and school essentials to children in need across six cities ahead of the new school year.
2014
I Rise For Campaign
To celebrate the launch of her fragrance, RISE, Mrs. Knowles-Carter introduced the RISE campaign, spotlighting inspiring women such as Misty Copeland, Chloe x Halle, Gabrielle Bernstein, and Taren Guy, while inviting fans to submit their own stories for a chance to win a signed bottle. After selecting the winner, she further supported their academic journey with a book scholarship and a new laptop.
2015
Global Citizen Festival
Mrs. Knowles-Carter headlined the Global Citizen Festival in Central Park alongside the launch of the United Nations Sustainable Development Goals, helping drive millions of global actions and commitments impacting hundreds of millions of lives.
Image of Beyoncé meeting with children at a hospital, wearing a white Beygood t-shirt blue jeans.
2015
BeyGOOD for Haiti
Mrs. Knowles-Carter visited communities in Haiti during a BeyGOOD humanitarian mission, meeting with doctors and patients at Saint Damien Pediatric Hospital while partnering with the United Nations to provide food, water, and medical support for survivors of the 2010 earthquake.
2016
Love on Louisiana
Mrs. Knowles-Carter alongside Tina Knowles, Solange Knowles, and Kelly Rowland partnered with Habitat for Humanity and Essence for "Love on Louisiana” raising $1M for Baton Rouge flood relief.
2017
FORMATION Scholars Award
To mark the one-year anniversary of Lemonade, Mrs. Knowles-Carter launched the Formation Scholars Award, supporting women pursuing studies in the creative arts, music, literature, and African American studies at Parsons School of Design, Berklee College of Music, Howard University, and Spelman College.
2017
BeyGOOD 4 BURUNDI
BeyGOOD partnered with UNICEF to launch BeyGOOD 4 BURUNDI, a multi-year partnership to provide safe water to the most vulnerable children in Burundi.
2017
Hurricane Harvey Relief
In response to Hurricane Harvey, BeyGOOD supported long-term recovery efforts in Texas, partnering with Bread of Life and others to provide essential supplies including cleaning products, blankets, diapers, and feminine care items.
2017
Mi Gente Hurricane Relief Donation
Mrs. Knowles-Carter joined J Balvin on a remix of “Mi Gente,” donating all proceeds to hurricane and earthquake relief efforts for Puerto Rico, Mexico, and other Caribbean regions, and directing fans to support the cause through her platform.
Image of Beyoncé performing with her dancers and musicians on the pyramid during rehearsal, wearing a yellow crop top hoodie with the BΔK and panther patch, denim shorts, and iridescent fringe boots, all by Balmain.
2018
Homecoming Scholars
Following her historic Coachella performance, Mrs. Knowles-Carter launched the Homecoming Scholars Award, supporting students pursuing education at Historically Black Colleges and Universities (HBCUs).
Black and white image with a black border of Beyoncé sitting behind Jay-Z under black text reading "OTR II."
2018
OTRII Scholars
BeyGOOD partnered with the Shawn Carter Foundation to launch the OTRII Scholarship, awarding scholarships to exceptional high school seniors across 11 cities.
2019
BeyGOOD x Global Citizen South African Fellowship
BeyGOOD partnered with Global Citizen to launch the Global Citizen Fellowship in South Africa, a multi-year program equipping 50 young leaders with the skills to thrive in social impact careers.
2020
One World: Together at Home
Amid the global COVID-19 pandemic, Mrs. Knowles-Carter participated in One World: Together at Home supporting frontline workers and the World Health Organization.
2020
Covid-19 Testing
In response to COVID-19 pandemic, BeyGOOD provided free COVID-19 testing, household essentials and additional services to those in need in Houston.
Image of white text on a mosaic of businesses under the Beygood logo, reading "the black parade route continues."
2020
Black Parade Directory
Following the global movement for social justice and in celebration of Juneteenth, Mrs. Knowles-Carter launched the Black Parade Route, a comprehensive directory of Black-owned businesses, with proceeds from the single supporting BeyGOOD’s Black Business Impact Fund.
2020
Dear Class of 2020
Mrs. Knowles-Carter participated in YouTube’s Dear Class of 2020, delivering a commencement address honoring graduates, acknowledging the global protests following George Floyd’s death, and encouraging the new generation of graduates to be the change they want to see.
2020
Peloton x Beyoncé
Furthering her commitment to HBCUs, Mrs. Knowles-Carter’s Ivy Park x Peloton partnership provided digital memberships to ten HBCUs, granting students access to Peloton’s full library of fitness classes via the app.
2021
About Love Scholarships
Following the launch of the ABOUT LOVE campaign starring The Carters, Tiffany & Co. announced the Tiffany & Co. About Love Scholarship program in partnership with BeyGOOD Foundation and the Shawn Carter Foundation to support students pursuing degrees in creative fields, history, and communications.
2021
The Beyoncé Knowles-Carter x Lorraine Schwartz GIA Scholarship
World-renowned jewelry designer Lorraine Schwartz partnered with Mrs. Knowles-Carter to select three professionals to award them full tuition and paid expenses for GIA’s (Gemological Institute of America) prestigious Graduate Gemologist program.
2021
Bread of Life Water Distribution
Winter Storm Uri dumped record amounts of snow on Texas affecting millions of people. The Houston, Texas native partnered with adidas and the Houston-based charity, Bread of Life, providing monetary relief to those in need. Furthermore, BeyGOOD partnered with Trae tha Truth's Relief Gang to provide water and meals.
2022
Florida Hurricane Relief
BeyGOOD partnered with adidas, Amazon, and Matthew 25: Ministries to host the BeyGOOD Hurricane Relief Supplies Distribution in Orlando, Florida, to aid the thousands impacted by the recent devastations. In addition, we returned with the support of adidas and the African American Chamber of Commerce to provide $5K grants to small businesses that sustained damages or were negatively impacted.
2023
RENAISSANCE Scholars
Alongside Mrs. Knowles-Carter's announcement of her RENAISSANCE World Tour, BeyGOOD launched the RENAISSANCE Scholars Program, committing nearly $1 million in scholarships across 10 colleges and universities along the tour route.
2023
Black Parade Route Luncheons
BeyGOOD launched the Black Parade Route: Small Business Impact Fund in 2023, awarding a total of $1 million in relief grants to more than 100 small businesses across 10 global markets. To announce the grant recipients in each city, BeyGOOD held Black Parade Route Small Business luncheons celebrating small business owners and entrepreneurs from underrepresented communities.
2023
CÉCRED x BeyGOOD Fund
The Cécred x BeyGOOD Fund celebrates the influence professional stylists have on hair health and the critical importance of advocating for the salon community. In 2024 and 2025, we funded nearly $1 million for cosmetology school scholarships and salon business grants.
2024
Black Equestrian Program
BeyGOOD partnered with the Bill Pickett Invitational Rodeo Foundation, the longest-running Black rodeo in the nation, to commit $400,000 in grants to create entrepreneurial sustainability.
2024
Texas Southern University Marching Band Grant
BeyGOOD has awarded a gift of $100,000 to Texas Southern University’s Ocean of Soul Marching Band to support the band’s musical excellence and academic achievement. The grant follows the collaborative “Beyoncé Bowl” 2024 Christmas Day halftime performance during halftime. Over 200 members of the Ocean of Soul took the field with Mrs. Knowles-Carter during the now-iconic performance.
Eaton Fire survivor, Naomi Mauvais, receives $20,000 grant from BeyGOOD.
2025
L.A. Fire Relief
As communities continue to recover from the Eaton Fire in Altadena and Pasadena, the BeyGOOD LA Fire Relief Fund initial pledge of $2.5 million has now distributed over $3 million in direct cash assistance to over 200 homeowners and renters, ensuring that resources reach those most in need.
2026
Knowles-Rowland House
Mrs. Knowles-Carter and Kelly Rowland invested $8.4 million to develop Knowles-Rowland House, a 31-unit permanent housing project with supportive services for individuals experiencing homelessness, built on the site of the original center. Set to open in 2026.