BeyGOOD joined forces with STATE Bags to bring school supplies to children in need in six cities. The #BeyGOODxSTATE GIVEBACKPACK Program provided backpacks and school essentials to students in Charlotte, Baltimore, Washington D.C., Philadelphia, Newark and New York City, as children prepare for the new school year. 

In addition to providing students with new backpacks, the program hosted high energy pep rallies for GOOD to support local charities in each city. The rallies were followed by a simulated shopping experience where all participating students had the opportunity to stuff their #BeyGOOD STATE Bags with brand new school supplies. 

In an effort to support as many youth as possible, Mrs. Beyoncé and BeyGOOD made it easy for anyone to get involved. “STATE Bags addresses an immediate, growing need here in the US," said Scot Tatelman, STATE Bags Co-Founder. "Our #BeyGOODxSTATE GIVEBACKPACK Program and inspirational bag drop events go beyond a simple material donation by providing children in underfunded communities the role models and motivation to beat the odds. Partnering with Beyonce’s #BeyGOOD movement not only creates a platform for children to receive backpacks and school supplies for the upcoming year but also drives them to reach their full potential."